Tag Archives: marketing plan

Small Business Marketing Challenges

Over half of small business owners say generating new customers is a challenge, yet nearly two-thirds do not use outside support for marketing assistance, according to a survey of US small businesses from the Yellow Pages Association (YPA).  It found that … Continue reading

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Ready-Fire-Aim: Why You Need a Marketing Plan

It’s an unfortunate fact that very few small businesses actually have a marketing plan. Instead they rely on their gut instincts when making decisions about marketing strategies and many times just do what everyone else seems to be doing. Then, … Continue reading

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